Who we are

We were founded back in 2012 with a simple, environmentally-focused mission: to blend science and creativity to tell a new, more human, story of sustainability. We create connections and deliver communications that drive positive impact and change behaviours – always informed by expert understanding and the communities we work with.

Our team brings together scientists and creatives in equal measure – united by our deep knowledge of, and commitment to, the causes we work with. We champion thoughtfulness, insight and perseverance, but we’re also sideways-minded thinkers and warm-hearted doers. Find out more about our people here.

What we do

Mindfully Wired is unique in being a cause-and-effect comms agency. This means that the work we deliver – our signature mix of science and creativity delivered across policy, stakeholder engagement, campaigns and advocacy, branding, design and events – is designed to shape and change the world in the UK and beyond.

We know the world of marine sustainability inside out. Our history has been shaped by working where people and our ocean connect – the meeting points between government, research, campaigns and communities. We love building relationships that last, and we relish the tough challenges. Stand-out comms to simplify complexity? Delicately balanced messages to create new, unexpected coalitions? This is where we thrive.

In short, we don’t just believe in and support the causes we serve; we also work – at every level – to help them effect the change they want to make.

How we do it

Through inside-out knowledge and outside-in thinking

As real subject obsessives, we bring the ability to hit the ground running on our environmental projects. Whether it’s marine restoration, sustainable seafood, rewilding land and sea, nature-based wellbeing, ecosystem management or carbon markets, we have a mind (or minds) in the team who can engage instantly and at an inside-out level.

But we also have minds and outside-in thinking from beyond the scientific and environmental sphere – from marketing to PR, advertising to branding. And that means we can deliver campaigns not only grounded in knowledge, but also born from exceptional imagination.

There’s a kind of Mindfully Wired magic to it; a combination of information, culture, and invention.

Services we offer

  • Communications strategies
  • Campaign strategies & concepts
  • Stakeholder relations
  • Media relations
  • Social media
  • On & offline design
  • Events creation & management
  • Facilitation & rapporteuring
  • Brand identity & messaging
  • Video & Podcast
  • External and internal comms strategies (organisation level or campaign-specific)
  • Comms strategy development workshops
  • Target audience segmentation
  • Insight creation
  • Key message development
  • Campaign platform development
  • Campaign tagline creation
  • Integrated campaign planning (earned, owned and paid media channels)
  • Stakeholder mapping
  • Data collection and analysis
  • Interviews
  • Workshops
  • Research briefs
  • Policy briefs
  • Long-form report writing
  • Media list development
  • Press release writing
  • Thought leadership
  • Pitching
  • Social media strategy
  • Social media management
  • Content creation
  • Community management
  • Blogs
  • Analytics
  • Website design
  • Website development
  • Graphic design
  • Illustration
  • Logo design
  • Report Design
  • Digital, hybrid, & in-person
  • Workshops
  • Regular meetings
  • Webinars
  • Conferences
  • Launch events
  • Expert focus groups
  • Meeting chair
  • Facilitation
  • Rapporteuring
  • Minute Taking
  • Stakeholder Management
  • Brand strategy
  • Visual identity
  • Tone of voice
  • Key messaging
  • Naming
  • Script writing
  • Storyboards
  • Video and photography
  • Editing
  • Production

If you want to find out more about any of the above, get in touch.

Across our three divisions

Science & Policy

Our Science and Policy team works to bridge the gap between science, policy, industry, and the wider world. Working with our clients in government, industry and the charity sector, we drive for positive, evidence-led change via compelling communications. We render complex issues, language, and ideas into beautifully designed and well-written outputs to help our clients share their stories with their audiences, and with the broader public. From drafting reports to delivering workshops, our subject-specific knowledge and communications experience ensures we deliver the outcomes you need.

Campaigns & Advocacy

The Campaigns and Advocacy team is a diverse bunch of thinkers, writers, planners and doers, united by a genuine love of what we do and how it can change the world for the better. So we partner with change-makers – charities, NGOs, academia and campaigning groups – bringing our creativity and smart thinking to consumer-facing marketing and pioneering business and stakeholder initiatives.

While our clients’ challenges can be complex – across conservation, food marketing and climate to name a few – their solutions can be game-changing for society. So we focus on developing thought-provoking, ‘audience-first’ campaigns that are rooted in real-life insights and deliver measurable change. These campaigns are driven by our curiosity to understand both the worlds in which our clients operate and the wider world around us to earn attention for the causes that really matter.

From safety at sea to a sustainable seafood future and the blue economy, we work wherever we’re needed. But however the story is told, our campaigns drive conversations, behaviour change, advocacy, awareness and engagement – and ultimately help shape a better world.

Research & Innovation

Our Research and Innovation team combines environmental and social science expertise with communications know-how to deliver tangible outcomes for people and planet. As project partners to institutes at the forefront of the UK and European policy and decision-making space, we lead the engagement activities of diverse projects centred on sustainability, biodiversity and systems thinking. Working strategically, we develop insightful, creative communications that engage key stakeholders, while delivering research impact on the ground – and on the water.

What We Champion

Bluer Planet

Where we find our roots as a business, and as humanity. Our ocean is at the heart of solutions to the nature and climate crises, and a source of inspiration, wonder and connection – not forgetting food and employment – for billions.

Greener World

We work hand-in-hand with organisations that cherish nature on-land, and people whose lives are shaped by the land they live on. From treescapes, to climate change, to food and rewilding – we relish the challenges of communication for our terrestrial world.

Better Food

Food choices are environmental choices. They are also shaped by knowledge, geography, culture and heritage. We champion sustainable foods with a story to tell.

Stronger Futures

From day one, our work has been built by – and for – communities. Human voices shape our campaigns. We work to build safer, more sustainable, cleaner futures through the projects we support.

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